How do You Measure Video Marketing? Metrics You Need to Know

How do You Measure Video Marketing? Metrics You Need to Know

VIDEO MARKETING METRICS Better Metrics means Better Videos! Video metrics are better than ever these days - allowing marketing teams to track success rates nearly all the way through the funnel by using a myriad of tracking metrics. So - what exactly should your marketing team be measuring for your video marketing strategy? Here are the key video marketing metrics you need to keep an eye on... 1. "View count" Basically your views indicate the reach of your video content. Need to reach millions of people in your target audience group? You will definitely need to track views. One caution,…

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